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单选题公共英语四级

2009-08-09

According to Chromtest, color can strongly influence the_______

A．price of product

B．sales of product

C．quality of product

D．image of companie

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参考答案

B

答案解析

【命题目的】此题考查对文章信息的捕捉。
【解题要点】见第二段第一句，“…通过测试顾客对颜色的反应预测新上市产品的销售量”，从中可知，“颜色可强烈影响产品的销售量”。

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1 Crowe set up Scintilla with_______

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2 "Parisians will not eat off brown plates" means they dislike to eat_______

A．brown plate

B．beside brown plate

C．food served on brown plate

D．without brown plate

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3 根据下列文章,请回答题。
Text 3
　　Often referred to as "the heart of a factoring organization", the credit department is responsible for granting credit to clients' customers and for collecting the accounts receivable purchased by the factor. When factored clients submit customer orders for credit approval, the credit department analyzes the financial condition and credit worthiness of the customer, and then makes a decision to approve or decline the order. The department must then monitor the condition of approved customers and collect all due receivables. Careful credit checking and effective collection procedures in this department can greatly reduce the risks inherent in factoring.
　　As the head of the credit department, the credit manager is responsible for seeing that the department operates effectively. He must develop the factor' s credit policies in consultation with senior factoring associates, and he is in overall command of everything from credit and collections to bankruptcy and liquidations. If the factor is a commercial bank division, the credit manager is a bank' s vice president, and credit policy must also be approved by top management of the bank.
　　Assisting the credit manager may be several supervisors who have credit responsibilities of their own and who also oversee the analysis and approval of customer orders by the credit specialists. Credit supervisors typically spend about eighty percent of their time handling large customer orders. If a customer order exceeds a supervisor' s credit authority, he is responsible for making recommendations to the credit manager. A supervisor also reviews a subordinate' s credit decision if the subordinate is unsure of the extent of the credit risk or if a client questions a particular credit decision.
　　In extremely large credit exposures, supervisors bear the responsibility for analyzing the credit position of the customers and deciding on credit limits. To do this, they must regularly obtain current data from various credit information sources. They must also have extensive contact with each customer to determine operational performance and progress. Frequently, supervisors are called upon to give advice on what should be done to improve a company' s financial condition. Meeting all these responsibilities requires that each supervisor continuously observe and study the industries with which he is concerned, so that he is capable Of anticipating market changes which may affect his accounts.
　　A supervisor' s major challenge is to maintain a fine balance between the demands of clients that all their customer orders be approved and the questionable financial position of some of the customers. In reviewing any credit decision, a supervisor must be capable of weighing a variety of elements, including the possibility of losing the client, the customer' s credit position, and the extent of any possible loss.

What is the main idea of the passage?

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