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单选题 公共英语四级
2018-03-03

The text suggests that some of the rich sportsmen

A.cooperate with companies to develop high-tech spots products.
B.are interested in promoting the development of science and technology.
C.are selfishly earning money by promoting new sports products.
D.play a positive role in promoting high-tech spots products.

参考答案

D

答案解析

该题为推理题。由文中第二段Michael Jordan和Arnold Palmer的例子可以看出,这些体育界的名人在代言体育产品的时候拥有一定的号召力,推广与促进了产品的销售。A项“和公司合作研发高科技运动产品”,体育名人只是代言,说参与研发不合适;B项“对促进科技的发展感兴趣”和C项“通过推广新产品为自己赚钱”都不恰当,故选D。

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3 根据下面资料,回答题
Most of us Americans have a vague, uneasy sense of wicked wastefulness. We throw out the never-opened pack of food that´s past its sell-by date before answering a call on the fourth mobile phone we have had in five years. We gaze around our living space groaning at the sheer quantity of little-used clothing, blocking it up like a blood clot in an arterial vein.
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For the problem goes even deeper than material wastefulness: We know we are wasting our time, our being, our lives. We have compromised in our choice of career, lovers, friends; we put on a face to meet the faces that we meet. Trapped in marketing characters, not only in our office politics but in our intimate relationships, too, we play too many games.
Deep down, we know that it´s time to "get a life", to stop being distracted by pointless con-sumerism, unreal relationships, and "Affluenza-infected" career ambitions.
The first step to salvation is to understand how much it is not your fault. If you read Vance Packard´s 1958 book about the advertising industry, The Hidden Persuaders, it proves that long ago retailers were devising ways to deliberately deceive us into confusing mixed wants with true needs in order to keep the consumption bandwagon rolling. In recent years, manufacturers have intentionally speeded up the rate at which electronic goods become obsolescent and instead of the proper repair customer services that used to exist, there are merely expensive help-lines, When your toaster or printer or MP3 music device breaks down after only a year, it is no accident that there is no one who will repair them-- " it´d cost more than buying a new one, love".
So this is a selfish capitalist system which is designed to maximize profits through rapid turn-over of "newer, better" goods that break down sooner and are designed to be irreparable. It´s not your fault !
What you can do is withdraw as much as possible from the consumption game. Every time you are about to buy something ask yourself, "do I need this, or do I just want it?"
 Most Americans, according to the author, feel uneasy about
A.depending too much on modem technology.
B.failing to solve problems in their lives.
C.having too little living space.
D.wasting too many resources.