单选题It's getting tougher for foreign firms to do business in China.Microsoft was recently caught up in an anti-trust probe.China is ordering(A)local governments to roll back tax breaks promised to foreign businesses.Chinese cities have offering(B)inceutives such as lower land prices and tax breaks .in recent years to attract(C) foreign investment.It worked: ¥120 billion poured into China in 2014, and giant multinational (D) firms such as Starbucks (SBUX) and Intel (INTC, Tech30) have set up shop over the years.Now Beijing is ordering municipalities to kill these incentives in a bid to rein in local government spending and control the country's burgeoning debt.
A.ordering
B.offering
C.attract
D.multinational
have offering—have been offering。参考译文:外国公司在中国的经营越来越难。微软公司最近卷入了一场反垄断调查案。中国要求地方政府取消对外资公司的税收优惠政策。近年来,中国的一些城市为吸引外资,采取了一系列土地政策和税收政策来鼓励外商投资。这一举措取得了成效:2014年,中国吸引外资总额达1200亿美元,并有大型跨国公司进驻中国,像星巴克、英特尔等公司在中国设立分支机构。现在,中国政府下令地方政府缩减开支,减发国债。
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1Questions refer to the following article.
Every product on the market has a variety of costs built into it before it is ever put up for saleto a customer.There are costs of production, transportation, storage, advertising, and more.Eachof these costs must bring in some profit at each stage: truckers must profit from transporting products, or they would not be in business.Thus, costs also include several layers of profits.The selling price of a product must take all of these costs (and built in profits) into consideration.The selling price itself consists of a markup over the total of all costs, and it is normally based on a percentage of the total cost.
The markup may be quite high, 90 percent of cost, or it may be low.Grocery items in a supermarket usually have a low markup, while mink coats have a very high one.High markups,
however, do not in themselves guarantee big profits.Profits come from turnover.If an item has a50 percent markup and does not sell, there is no profit.But if a cereal has an 8 percent markupand sells very well, there are reasonable profits.
While most pricing is based on cost factors, there are some exceptions.Prestige pricing meanssetting prices artificially high in order to attract select clientele.Such pricing attempts to suggestthat the quality or style of the product is exceptional or that the item cannot be found elsewhere.
Stores can use prestige pricing to attract wealthy shoppers.
Leader pricing and bait pricing are the opposites of prestige pricing.Leader pricing meanssetting low prices on certain items to get people to come into the stores.The products so priced arecalled loss leaders because little or no profit can be made on them.The profits are made from otherproducts people buy while in the store.Bait pricing, now generally considered illegal, means setting artificially low prices to attract customers.The store, however, has no intention of sellinggoods at the bait prices.The point is to get people into the store and persuade them of the inferiority of the low priced item.Then a.higher priced item is presented as a better alternative.
A common retail tactic is odd priced products.For some products of $300, the store will setthe price at $295 or $299.95 to give the appearance of a lower price.Automobiles and other highpriced products are usually priced in this manner.For some reason $7995 has more appeal to apotential car customer than $8000.
Bid pricing is a special kind of price setting.It is often used in the awarding of governmentcontracts.Several companies are asked to submit bids on a job, and normally the lowest bidderwins.A school system may want to buy a large number of computers.Several companies are askedto submit prices, and the school district will decide on the best bid based as well on considerationsof quality and service.
In the first paragraph, "markup" most probably means___________.
A.the amount by which a price is raised
B.margin
C.turnover
D.net profits